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Salesforce teams up with Google

Salesforce and Google are forming a software alliance

CRM Software maker Salesforce Inc. said it reached an agreement with Google to make Web-based software applications that help businesses improve sales and marketing.

The combination, which includes a product called Salesforce Group Edition featuring Google AdWords, links Salesforce's Customer Relations Management (CRM) software with Google's AdWords online advertising system.

Under the pact, Salesforce will resell the Google AdWords platform, acting as an official distribution channel.

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